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The Board cordially invites all members to attend a presentation by

Mr. S. Karthik

Group Strategy Director
Ogilvy & Mather (O&M) Asia

Topic:

Branding & Advertising in Asia

The do's and the don'ts, the opportunities and risks, and all the examples...

What are the differences in consumer values, attitudes and behaviour between the West and Asia

What are the implications for building strong brands, and creating good advertising?

Date:
Monday 26 April 2004

Time:
19h00

Location:
Hollandse Club
22 Camden Park

S. Karthik will give a entertaining lecture on this very interesting topic. O&M is the leading advertising agency in Singapore and Asia, and works for clients as Unilever, Nestle, DBS, IBM, Nokia, GlaxoSmithKline, Nike, DHL etc.

Karthik has a vast experience in the advertising industry, having worked at several branding and advertising agencies throughout the region. He is also the Chairman of the Global Brand Forum, which last year organised a congress in Singapore with speakers as Lee Kuan Yew, Depak Chopra, Tom Peters and Anita Roddick. Don't miss this event!


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